FOR THE POWER OF THREE

BDO

Brochure

A sophisticated brochure to explain the three different parts that make up BDO’s investment management offer.

The brochure needed to have a feel of confidence and quality, without featuring real case studies or people. So to tell the story of BDO’s three investment management areas the main visual was based around a 3-part cubic puzzle. The puzzle featured whole to begin with and then broken down to three individual puzzles. 

 

The french-folding and varnish provided a sophisticated and tactile feel to the brochure.

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