For a better move

Bank of Melbourne

Employee Engagement

Informed and inspired employees.

Background

In 2017 Bank of Melbourne moved across the street to the Rialto building on Collins Street. Bank of Melbourne employees were kept up to date through a series of employee engagement comms that informed as well as inspired.

 

Solution

Using the Bank of Melbourne logo as the focal point, a series of illustrations had fun wrapping, shipping and lifting the iconic logo. Through eDM's, posters and fun desk items, the countdown to the move, alongside important moving information, were brought to life for employees. 

 

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